News
Scribbles from the margins of our collective notebook.
Excerpts from the middle of the story.
How Brands Got Back in the Game: Lessons Learned By A Sports-Obsessed Marketer
October began and basketball fans found themselves rejoicing over the start of the NBA Finals —a statement that nobody would’ve expected to read six months ago. But here we are.
Keep the Thanks Going with Our #NiceList
For so many organizations, Giving Tuesday is a huge deal. We’d love to help make it even huger for 501(c)(3) organizations close to our hearts.
We’re Obsessed with: Messenger Chatbots
Chatbots are so effective that they’re already becoming a must-have engagement channel for early-adopting brands. If you haven’t already, now is the time to throw yourself into this effective tool...while you can still enjoy maximum ROI.
Twitter to Ban Political Ads. Now What?
How we find and engage with our online audiences is changing. And changing quickly. Here are six things savvy organizations need to ensure success in an unpredictable online space.
Kevin Hauswirth: Windy City Times feature, an advocate committed to diversity
Since he was a child, Kevin Hauswirth knew he was destined to lead a life of advocacy. Speaking with Windy City Times, he recalled growing up around activists including one trip with his family to see the AIDS Memorial quilt in Notre Dame.
Inclusive Marketing, the Power of Latinx Identity and Hope for Marketers
How we identify as Latinx people has become a hot topic this Hispanic/Latinx Heritage month. So let’s take this moment to promote unity among marketers, allies and Latinx people. The solutions aren’t simple and these conversations can be difficult, which is precisely why I was inspired to write this article.