News

Scribbles from the margins of our collective notebook.

Excerpts from the middle of the story.

Kylie Murphy 1/9/25 Kylie Murphy 1/9/25

2025 Trend Forecast: As predicted by our Brand Team

Kylie Murphy 12/20/24 Kylie Murphy 12/20/24

The Future of Shopping: How Google Lens is Shaping Consumer Decisions This Holiday Season

Kylie Murphy 10/29/24 Kylie Murphy 10/29/24

Meta is limiting political content. Don't panic. Plan.

Kylie Murphy 9/4/24 Kylie Murphy 9/4/24

How the 2024 Olympics Lit Up the Social Media Torch

Kylie Murphy 7/18/24 Kylie Murphy 7/18/24

It's a Love-Love Relationship: Tennis-core and Culture

Kylie Murphy 3/5/24 Kylie Murphy 3/5/24

The Problem of Strategizing, not Incorporating, Blackness

With February now in the rearview mirror, I find myself reflecting on how marketers may leave Black inclusivity behind while speeding towards the next “diversity” month.